Explore Our Packages

Pricing strategy is at the heart of everything we do. Whether you are launching a new product, preparing to raise prices, or need a thorough commercial review, we bring the same rigour, clarity, and directness to every engagement. Below are the main ways we can work together. All packages are available on request - get in touch to discuss what is right for you.

Pricing Strategy Foundations

from £2,000 +VAT

For founders launching a new product who need to get the pricing right from day one. A structured review ending in a clear written recommendation you can act on immediately.

What's included

  • Market and competitive landscape review

  • Recommended pricing structure

  • Written recommendation document

  • One round of revisions

Price Increase Plan

from £5,000 +VAT

For any business considering raising prices but nervous about getting it wrong. Includes the analysis, the rationale, and a customer communication framework.

What's included

  • Pricing increase recommendation and rationale

  • Competitive and market context

  • Customer communication framework

  • Implementation guidance

Commercial Pricing Project

from £15,000 +VAT

For businesses that need a serious piece of commercial work behind their pricing strategy. A full engagement ending in a board-ready strategy document.

What's included

  • Full competitive and market analysis

  • Pricing architecture and range planning

  • Revenue and profit modelling

  • Promotional effectiveness review

  • Board-ready strategy document

Other ways to work with us

Hourly consultation

£300 per session / £750 for a pack of 3 (+ VAT)

A focused 60 minute expert conversation. You bring the question, I bring the expertise. No deliverable - just clear thinking and a concrete next step.

Day rate

£1,250 per day (+ VAT)

For ongoing commercial work, data analysis, or bespoke projects that don't fit a fixed package. Also available for fractional commercial or CFO engagements.

Bespoke packages

Priced on brief

If your needs don't fit neatly into one of the packages above, I am happy to scope something tailored to your specific brief, timeline, and budget. Get in touch to start the conversation.

Not sure which option is right for you? Get in touch at office@cooksonpartners.com and we can talk it through.

“Working with Caroline.. has been exceptionally valuable. While I have a solid understanding of pricing and sales, the depth and rigour Caroline brought to the process were impressive and genuinely thought-provoking.

She did not just provide numbers; she clearly articulated the reasoning behind different pricing models, guided us through complex trade-offs, and helped us carefully consider long-term sustainability, including headcount, growth trajectory, and early adopter dynamics.

Her insights gave us confidence in our pricing decisions and our broader strategic plan for growth.”

-Maria Hagbro-Tedeschi, Care Corner

Get In Touch

If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.